Consumer Tablet, PC and Ultrabook Demand Trends
Samsung Showing Burst of Momentum in Consumer Tablet Market

The tablet market continues to mature, with Apple’s market leading iPad facing increased competition from the likes of Samsung, Google, Microsoft and Amazon.

During May, ChangeWave surveyed 2,588 primarily North American consumers on their tablet buying trends. The survey also focused on PC and Ultrabook demand. ChangeWave Research is a service of 451 Research.

Report details include:

  • Tablet Competition between Microsoft Surface, Apple iPad, Google Nexus, Amazon Kindle Fire HD and Samsung Galaxy, among others
  • Tablet Customer Satisfaction Ratings
  • Planned Tablet Buyer Preferences
  • A Close Look at the Microsoft Surface
  • Consumer PC Demand – Apple vs. Hewlett Packard vs Lenovo vs. Dell
  • Windows 8 OS Adoption Rates
  • Ultrabook Planned Buying: Next 90 Days

The complete report is available here.



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