Amazon and Apple Slug it Out Among eReaders
June 1, 2011
Several high profile releases of tablet devices have occurred in recent months, including the Motorola Xoom and BlackBerry PlayBook. But how much traction are these new tablets having among consumers? And what impact are they having on consumer demand for the Apple iPad? To find out, ChangeWave surveyed 3,095 consumers on tablet buying trends – including overall demand, customer satisfaction levels, and the threat tablets may be posing to other electronic devices. The May 2-13 survey also looked at the eReader market and the growing competition between the Amazon Kindle, the Barnes and Noble Nook, and the iPad. Report details include:
Companies in the Report: APPLE INC. (AAPL), AMAZON (AMZN), BARNES & NOBLE (BKS), GOOGLE (GOOG), MICROSOFT (MSFT), MOTOROLA (MMI), RESEARCH IN MOTION (RIMM), Samsung The complete Consumer Tablets and eReaders Report is available here. |