New Smart Phone Owners Report
Consumers Weigh in on Their New Smart Phones – Can Windows Phone OS Challenge Apple and Android?

Which smart phone manufacturers are winning the battle for consumer mind share in terms of high satisfaction rates and the most exciting new technologies and features?

To find out, we asked 1,282 consumers who had purchased a smart phone in the past six months to rate their models on a range of issues, including why they chose their phone and what they like and dislike most about it. The survey was conducted April 24 - May 7, 2012. ChangeWave Research is a service of 451 Research.

Report details include:

  • Customer Satisfaction Rating – By Manufacturer
  • Top Rated Individual Smart Phone Models
  • Satisfaction Rating Based Upon Mobile Operating System
  • Customer Loyalty to Their Current Smart Phone Manufacturer
  • Exchanges Due to Problems with New Phone
  • Features Most Important to the Purchase Decision
  • Top Likes and Dislikes
  • A Closer Look at Battery Life – By Manufacturer

The Complete New Smart Phone Owners Report is available here.



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