Consumer Smart Phones: 90 Day Outlook
Galaxy S5 Sparks Leap for Samsung; Next Gen iPhone Also Generating Strong Interest
ChangeWave’s latest smart phone survey shows a surge in planned buying for Samsung, driven by the April Galaxy S5 release. Along with the Samsung leap, interest in phablet devices has climbed to a new all-time high. The March 12 – 28 survey of 4,109 consumers takes a close-up look at the latest smart phone trends – including customer satisfaction, OS preferences, and future demand. The survey also looks at interest in the next generation iPhone expected to be released later this year. We note that this survey focuses primarily on the North American smart phone market – with 87% of respondents from the U.S. ChangeWave Research is a service of 451 Research. Report details include:
The complete report is available here. |