Consumer Smart Phones: 90 Day Outlook
New Smart Phone Payment Options Shaping Consumer Buying Trends
ChangeWave’s December consumer smart phone survey shows overall buying plans settling back after jumping during September’s Apple iPhone 6s and 6s Plus launches. With wireless providers now actively promoting alternate payment options for smart phone buyers, new device payment plans are shaping consumer purchasing patterns. The December 10-23 survey of 4,166 primarily North American consumers also took a look at smart phone industry trends, including future demand and customer satisfaction. ChangeWave Research is a service of 451 Research. Report details include:
The complete report is available here. |