TV Service Providers and Market Trends Report

September 30, 2010

During September, ChangeWave surveyed 2,709 U.S. and Canadian consumers on their home TV service – including customer satisfaction, brand loyalty and future demand trends for the major service providers.

The September 1-13 survey also took a look at respondents planning to upgrade and downgrade their service along with the top reasons why.

Report Details Include:

  • Competition between Verizon FiOS (VZ), AT&T; U-verse (T), DIRECTV (DTV), DISH Network (DISH), Bright House, Cablevision (CVC), Charter, Comcast (CMCSA), Cox and Time Warner (TWC)
  • Customer Satisfaction By Types of Services and Individual Providers
  • Biggest Problems Experienced By Consumers at the Provider Level
  • Churn Rates and Loyalty
  • A Close Look at Respondents Planning to Switch Providers in Next 6 Months
  • Primary Reasons Why Consumers Plan to Switch Providers
  • Companies Best Positioned for Market Share Gains
  • Most Preferred TV Service Providers
  • Downgrading vs. Upgrading Trends

Companies in the Report:

AT&T; (T), CABLEVISION (CVC), COMCAST (CMCSA), DIRECTV (DTV), DISH NETWORK (DISH), TIME WARNER CABLE (TWC), VERIZON (VZ)



*NOTE: ChangeWave's TV Service Provider Trends survey is conducted quarterly, and the full series of four reports is available here.
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