Consumer Tablet and PC Demand Trends
Tablet Buying Improves - But Falls Short of Previous Holiday Seasons
ChangeWave’s latest survey takes a close-up look at overall consumer tablet demand ahead of the holiday shopping season, including the impact of new Apple, Amazon and Google releases on purchase intentions. The November survey of 2,398 primarily North American consumers focused on next 90 day tablet buying plans, as well as customer satisfaction and the effect of “phablets” on the tablet market. The survey also looked at laptop and desktop purchasing. ChangeWave Research is a service of 451 Research. Report details include:
The complete report is available here. |